Blog

News and practical articles for business owners and sales managers in the UAE from Lead Generation Dubai.

  1. Can you text a new lead in the UAE? What TDRA's policy says about consent

    A plain reading of the TDRA policy on unsolicited text messages, and what it means for how a UAE business follows up a new lead.

  2. Count calls and form leads separately before you work out cost per lead

    A phone call and a form submission are both leads, but they rarely qualify the same way. Why one blended cost per lead misleads.